🪀 What Is Product Management?

Product management is fundamental to driving innovation and business growth. It spans from strategic objectives to tactical activities, including:

Setting a product vision and strategy and delivering unique value based on customer demands. This includes a definition of user personas and an analysis of the market and competitors.
Defining what the product team will deliver and the timeline for implementation. This includes a release plan, capturing feedback and ideas, and prioritizing features.
Providing cross-functional leadership, i.e., between engineering teams, sales, and marketing. Regularly communicating progress on the product roadmap and ensuring everyone is aligned with the vision are both essential.

💼 Manfred’s Experience

My years of auditing experience have given me competence in sharing multiple tried-and-tested product strategies with managers and product teams
Working with companies serving diverse markets and across the maturity spectrum allow me to draw from a wide breadth of experience

We can evaluate whether your product strategy makes sense for your project's maturity. PMG Consulting can help you to ensure that every stakeholder shares a common vision.
We can review the product roadmap and define feature prioritization by making sure that the business objectives will be met.
PMG Consulting can help you to define an OKR.